November 1, 2023
The real challenge for technical founders of SaaS businesses – sales & marketingIn this post we cover the advantages that technical founders have and the challenges when it comes to market and sell their product. We cover some starting points to look into for founders when they want to scale sales.
Read full postJanuary 3, 2025
How I booked our first meetings doing cold emailingIn this post, I go over the early lessons we have learned driving cold emailing campaigns next to cold calling to set up new appointments with potential buyers.
Read full postSeptember 19, 2024
What do you need before scaling sales or outsourcing sales effectivelyIn this post, we cover the questions and common pitfalls we see software startups fall into when they try to kickstart their sales machine.
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